Reuse is the action of using something again and again, thereby continuously introducing it to the economy and maximizing its value. This Earth Day, reuse a single item — and then take the next steps to dramatically magnify the impact of that single act of reuse with families & friends, groups & teams, organizations, and, yes, even within global systems.

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What kind of impact could we have by spreading reuse to our homes, our schools, our businesses — even the entire global economy?

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Our global economy is a take-make-and-dispose model, which means we often need to plan to reuse. Making a difference as one individual may seem difficult or even impossible.

Here’s the good news: it is possible — and we can help.

We’ll guide you through each category, deliver professional tips, and provide impactful examples. To equip you with actionable guidance to make reuse a reality, each scale also highlights a Reuse Action that can be found in the downloadable Reuse Initiative Action Plan.

Let’s start with the three common scales of impact.

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Chances are this is something already happening in your day-to-day life. Let’s take an easy example: you recently cleaned out your home office and before tossing your unwanted chair or equipment, you texted your friends photos to see if they might want it, then donated any leftover, usable items. Sharing and exchanging amongst a group is the best way to begin scaling reuse.

50,000 lbs Diverted from landfill in Yale’s spring salvage program.1

$300,000 Worth of research assets were repurposed at UChicago’s Endocrinology Lab.2

52,000 tonnes
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Avoided every year through sofa reuse by families in the UK.3

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Within an organization, it’s likely that there will be a portion of folks who offer up items for reuse and a much larger portion who watches for items to take. Both roles are important for building a habit of reuse. There will also be reuse allies to help initiate your goals. Identify key players in your organization and determine how you can get them on board.

393.5 kg Total waste diverted from landfill at S&P 100 Biopharma company.4

$250,000 Saved per year through a green labs program at University of Michigan Ann Arbor.5

10.6 million lbs Food donated to local food banks from Meijer.6

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Incorporating reuse across an entire system takes buy-in from multiple stakeholders and decision-makers. Reuse leaders can influence others to take up the habit and keep items circulating. These leaders may be in charge of executing reuse opportunities across multiple campuses, organizations, or municipalities and governments. Knowledge-sharing across a community of like-minded people will help you identify potential wins and opportunities as well.

20.5 Billion New garments produced for the U.S. market end up in landfill.7

46,000 people Employed by Minnesota’s reuse sector.8

64,500 metric
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Padmini Ranganathan
Global Vice President, Product Strategy, SAP

John Holm
Vice President, Strategic Initiatives, Pyxera

Eden Brunkman
San Francisco Department of the Environment

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Reuse is an integral part of shifting the world’s economy to a sustainable, circular model, which — when accomplished — would net a total, global impact of $4.5 trillion in savings.10

Start making an impact today by pledging to reuse one item, then take the next step by downloading your action plan and scaling reuse across your groups, organizations, and systems.

Download your action plan

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